TENNIS ANYONE?… There was a surprising upset in the 2011 Wimbledon Tennis Championships midway through the elimination rounds. Six time Wimbledon Champion Roger Federer was eliminated by 12th seeded Jo-Wilfried Tsonga. Even if you are not a "tennis buff", you have to be somewhat surprised at this turn of events. Tsonga is not really considered to be in the same league. Regardless, he must have done something special because Federer just does not lose very often. The pundits observed that "The Frenchman (Tsonga) served brilliantly all day long to force the issue". One of the main differences was his serve… he had 18 Aces! In other words, many times Federer never even got to touch the ball.
As RE/MAX Broker Adrian Bass of Waterloo (519-885-0200) pointed out to me, there are an amazing number of parallels between the game of tennis and the "Game Of Sales". Here are some questions to ponder using tennis terms:
1. How strong is your Serve? When you are presenting to your customers, do you shut out the competition with powerful serves? Do you consistently offer up "an ace"? Does the competition even get a chance?
2. What about Unforced Errors? When you are on the court, do you keep your "unforced errors" at a minimumum? Are your mistakes so small and infrequent that they do not matter?
3. How many Double Faults are there in your game? In the game of tennis even if you do make a mistake, you get a second chance… unless you make a "double fault" you are still in control. By being a top professional, you never let a mistake happen twice.
4. Do you Practice like a tennis star? How often do you practice your serve? How often do you work on your weaknesses so that your competitors never stand a chance? Superior preparation will always take you to the next level. When the match starts, are you always in your top form?
There definitely are some intriguing connections between Tennis and Sales. Two final thoughts: #1. By being at the top of your game it is unlikely you will lose; & #2. Never be intimidated by your competition, you can always knock them off by being the consummate professional. Start with having a powerful Serve. NO Excuses